Black Friday in Colombia 2025 is one of the most anticipated dates of the year for consumers. This discount event, which originated in the United States, has become a key opportunity for thousands of Colombians to get a head start on their Christmas shopping and find reduced prices on technology, fashion, appliances, and more.
However, it's not all about saving: it's also a time when impulse purchases and online fraud increase. That's why, in this article, we'll tell you everything you need to know to make the most of Black Friday in Colombia 2025 safely and with financial intelligence .
You can find more important business dates on our blog: https://www.calendariodecolombia.com/blog .
What is Black Friday and when is it celebrated in Colombia in 2025?
Black Friday is a day of discounts traditionally celebrated on the Friday after Thanksgiving in the United States. In 2025 , Black Friday in Colombia will be on Friday, November 28 , although many brands extend their promotions throughout the weekend or even the entire preceding week.
In Colombia, this event has adapted to both e-commerce and physical retail, with the participation of large platforms such as Mercado Libre, Éxito, Alkosto, Falabella and Linio, as well as small shops and businesses seeking to increase their sales before the Christmas season.
Why Black Friday 2025 is an opportunity for Colombians
During Black Friday Colombia 2025 , consumers can access discounts of up to 70% on select products. It's also an ideal time to:
Give Christmas gifts early.
Upgrade your appliances or technology at lower prices.
Save money by taking advantage of bank promotions and free shipping.
Supporting domestic e-commerce , which continues to grow in trust and variety.
According to the Colombian Chamber of Electronic Commerce (CCCE), sales of more than 1.4 trillion pesos were recorded last year during the event, a figure that is expected to be surpassed in 2025.
Tips for smart shopping on Black Friday in Colombia 2025
Enthusiasm for deals can lead to mistakes, such as buying unnecessary products or falling for fake websites. To avoid this, follow these recommendations:
1. Plan your purchases in advance
Before the day arrives, make a list of the items you really need. Note their current prices and compare them to the Black Friday discounts. This way you'll know if a deal is truly good.
2. Check for reliable and safe stores
Purchase only from reputable or well-established platforms. Ensure the website address begins with https:// and verify that the domain belongs to the official brand.
Sites like https://www.calendariodecolombia.com/blog often share up-to-date information about safe dates and events.
3. Be wary of excessive discounts
If a store is offering 90% off or luxury goods at suspiciously low prices, it's probably a scam. Check reviews, social media, and the seller's track record.
4. Use secure payment methods
Avoid making direct transfers to personal accounts. Opt for paying with a credit or debit card, or secure platforms like PSE or PayU, which offer greater buyer protection.
5. Take advantage of bank promotions and cashback
During Black Friday 2025 in Colombia , many banks are offering additional benefits such as extra points, discounts, or cashback . Check the terms and conditions with your financial institution.
6. Compare prices in advance
Tools like Google Shopping, price comparison websites, or browser extensions can help you verify if you're really getting the best deal available.
7. Protect your personal data
Never share passwords or verification codes with strangers. Legitimate organizations will not request this information by mail or phone.
The most searched categories during Black Friday Colombia 2025
Every year, certain products stand out for their high demand. These are the categories that promise the biggest discounts in 2025:
Technology and gadgets: cell phones, laptops, headphones, televisions and smartwatches.
Fashion and footwear: national and international brands with up to 60% off.
Home appliances: refrigerators, washing machines and smart vacuum cleaners with considerable discounts.
Travel and tourism: airlines and agencies offer special rates for 2026.
Beauty and personal care: perfumes, makeup and wellness products at reduced prices.
If you're interested in learning about tourism trends that could be taken advantage of with discounts, we invite you to read "Affordable Tourist Destinations in Colombia for 2026" .
Differences between Black Friday and Cyber Monday in Colombia
Although both events are associated with big discounts, they are not the same. Black Friday focuses on both physical and online stores, while Cyber Monday , which will be held on Monday, December 1, 2025 , focuses exclusively on online shopping.
Many Colombian businesses extend their promotions throughout the weekend, under the concept of Cyber Week , allowing more time to compare prices and decide calmly.
How to avoid scams during Black Friday 2025
The Superintendency of Industry and Commerce (SIC) recommends following these practices to shop safely:
Check that the store has visible terms and conditions .
Save screenshots of your purchases, prices, and payment receipts.
Do not access from public Wi-Fi networks or links in suspicious emails.
Consult the official website https://www.sic.gov.co if you suspect any irregularity.
Remember that you can check more business dates and useful tips on the Colombia Calendar blog.
Benefits of local commerce on Black Friday in Colombia
Although major online retailers dominate the event, more and more Colombian entrepreneurs are participating, offering unique, handcrafted products. Shopping at local stores during Black Friday has its advantages:
You support the national economy.
You get original, quality products.
You contribute to employment and regional development.
In addition, many entrepreneurs take advantage of this date to launch their brands or special promotions. If you value authenticity, this is a great opportunity to discover new Colombian brands.
How to take advantage of Black Friday without affecting your finances
Smart shopping means having control over your budget. Here are some additional recommendations:
Set a maximum spending limit.
Avoid buying on credit if you cannot pay the full amount soon.
Prioritize needs over wants.
Save part of your budget for Christmas and holidays.
Remember that real savings come from buying only what is necessary and not giving in to impulse buys.
What to expect from Black Friday Colombia 2025
Projections indicate that Black Friday 2025 will be one of the biggest in the history of Colombian e-commerce. With increased confidence in online shopping, the expansion of digital payments, and improved shipping times, more and more people will take advantage of the event from all over the country.
In addition, local stores will continue to adopt digital strategies to compete with the big platforms, which translates into a wider variety of offers for everyone.